About Us


At Kidy Kids, we care.

We understand how challenging it is to find the time to shop for our children and to find new and unique styles. At Kidy Kids, we aim to provide the latest selection of distinctive outfits to make shopping easy and enjoyable. We currently carry various clothes of boys, girls and babies and will continue to add items that reflect our styles.

Whether playing at the playground or reading a book, our children should feel comfortable and confident. We aim to offer clothes that reflect our children’s varied personalities and interests, and we endeavor to reflect independence of thought and creative thinkers.

Our children, our future.

We believe kids are not just kids. They’re more than that. They’re unique. They’re genuine. They’re authentic. They’re themselves. Every day is full of real experiences. Big wins, small successes, and little lessons.
At Kidy Kids, it's all about encouragement — helping kids express and discover themselves with smart products. And it’s about individualism, as well — providing the authenticity and distinctiveness worthy of each one-of-a-kind kid out there.
Kidy Kids isn’t a big design factory that treats children’s clothing as a secondary line. For us, kids come first, and our clothing reflects this passion.

Our story

It all started on January 2019, Kidy Kids’ journey sprang out of curiosity and a drive to change the existing children’s fashion world. Since its conception, Kidy Kids has seen its role as the brand that provides “favourites” for every child’s closet. Kidy Kids was born out of a love of childhood. Allowing kids the freedom to be themselves and to let their imaginations run wild. They really are only this little for so long.
Kidy Kids’ first collection, 2-8 years, sees the light of day in the beginning of January 2019, and was sold initially in the US, the Uk, Spain, Norway and France. But our customers wanted more, which is why our baby collection, 0-2years, was launched in February 2019. Since then, Kidy Kids has seen its product range grow to include babies, boys’ and girls’ collections up to 12 years, as well as a fanbase collection.

Our philosophy, children’s individuality.

We believe that children’s clothing has to be designed on children’s terms so they can express their creativity and personality through their clothes. We believe in clothing designed for real life, not just special occasions. Children need clothing that allows them to move freely, express themselves openly and fearlessly explore a world of delightful possibilities- not clothing that restricts their movements.

Our mission, stylish comfort.

As firm believers that style need not be sacrificed in exchange for comfort, our mission is to create a clothing line that allows kids to be kids and look amazing while doing it. We are drawn to unique designs that are easily paired with one another from season to season. Our designs are classic and timeless, but above all else, they are comfortable, eco-friendly and ethically made.

Our design, trendy look, charming personnality.

Kidy Kids' design feeds a child’s imagination with strong colours, fun prints, exciting shapes and bold combinations. At Kidy Kids, we are completely crazy about prints because we appreciate that they help give character to even the smallest personalities. A print is something any child can relate to and can easily fall in love with. This is why prints are so vital to Kidy Kids' collections.

Our style is urban with funky, colourful designs that often have a humorous twist or are just quirky enough to get noticed- but never at the price of function and quality. The clothes provide the necessary functional details that every child needs, and they stand up to even the most active kid’s life, wash after wash.


5 facts about Kidy Kids

Kidy Kids is based in Laguna Beach, California.

Kidy Kids was founded in January 2019.

Kidy Kids is sold all around the world.

Kidy Kid’s collection spans from age 0 to 12 years.

Kidy Kids has a unique staff of young passionnate, hardworking and ambitious youngsters in their 20s, they understand the trends that are shaping today's world, and they care about the future.